Archive for the ‘Framingham’ Category

Metrowest Craft Fair 2014

Saturday, September 20th, 2014

We’ve been doing this one for a while – I did a video for this event as a “typical craft fair” in my “How to start your own kettle corn business” ebook. Here are my blog entries for this event in 2007 and 2008 plus a silly video I did back in 2008. Did I mention I’ve been doing this event for a while?

This event is held by the Metrowest Humane Society, an organization that specializes in homeless kitties, but they’re friendly to dogs too. There were tons of critters running so it was an enjoyable day. This event is held in the same spot as the Framingham Farmers market. What’s really weird was I ended up in EXACTLY the same place for both events. (see animated GIF above) I only pay 20 bucks a day for the farmers market, but had to shell out $150 for literally the same spot in the same field. I had plenty of return farmers market customers and it ended up a pretty good profitable day – we sold over 200 bags at this event.

The big concern was the Framingham Food Truck Festival that was being held just a couple of miles down the street. They also had crafts but obviously featured more food. We were worried that that event would divert most of our customers from our field to theirs. I didn’t really notice a drop in attendance where we were. In fact, because the only “competition” was an ice cream truck and a person selling hot dogs and canoli’s, we felt that we sold more throughout the day. A bunch of people just went to this event to got kettle corn, then went to the food truck festival to get their real lunch.

I’ve mentioned this in my ebook, nobody considers kettle corn a meal, so sales typically drop off around noon. Many people keep telling me that I should sell kettle corn at the “such and such” food festival. You certainly will sell something at an event like that, but the real money happens when you’ve got the market cornered and there ISN’T too many food choices.

Framingham Earth Day Festival 2014

Saturday, April 26th, 2014

It’s the start of our 2014 season! We speak to Vivian and Raquel, a pair of super fans who have been buying from us for years at the Framingham Farmers Market. The last few years this has been a very good event, but this years rain has been a major damper on attendance and profits.

Start of the season! Framingham Earth Day 2013

Saturday, April 27th, 2013

Yay! We’re back out in the tent for the start of the 2013 season! This Earth Day event started only recently, I think last year was its first time. We were skeptical it would work so early in the season, but it’s been busy every year for us. It’s almost like everyone is dying to get out of the house from the winter and get a good dose of fresh air. This location is the same spot where the Framingham Farmers Market is located, so we have bunches of returning customers who are excited to re-ignite their kettle corn fix.

Apparently many towns are into this “Earth Day” type of event. We’re doing one in Jamaica Plain in Boston on May 4th and I know of a few others. They wanted us to use paper bags to serve our kettle corn in, but we balked at this big time – many people take their bags home and our product will be ruined by the time they would have eaten it. Yup, we’re just like those giant conglomerates: save the Earth? But what about our PROFITS? I think if we also sold booze and guns we could’ve covered all the politically incorrect bases. Buy your Velma’s Single Malt Whiskey and Velma’s AR-15 ammo here today!

Framingham Indoor Farmers Market 2013

Monday, March 4th, 2013

Jackie Menino, the market manager from the Framingham summer market went nuts and started an indoor winter market. It’s located at 24 Vernon Street, Framingham, MA. First thursday of every month during winter. March 7, April 4, May 2nd 2013. What’s cool is Jackie found a few of the vendors from our Newton Farmers Market video. We though we weren’t going to be doing much popping over the winter, but we’ve found a who series of winter markets and we’re approaching them now.

Hanson’s Farm Haunted Hayride

Saturday, October 20th, 2012

Hanson’s Farm has been next to us at the Framingham Farmers Market for years. We noticed that they host a haunted hayride during October and we wanted to try and sell some kettle corn to their customers. It would be kind of a “mutual destruction” type of thing, hopefully we both would benefit. We also wanted to see the what the actual farm was like.

The video above basically explains what was going on. Dan and I were able to take the tour and got to experience the whole she-bang. It was fun. Both of us are from a film and lighting background, so we were designing all sorts of enhanced layouts of the ride and agreed it would be fun to work on something like this. There was a descent enough crowd that night and we sold an OK amount of kettle corn. There’s never a crazy amount of people here because the event takes place over the course of a few weeks, so it really wasn’t as lucrative as we hoped. We just did this one experiment of popping for the night and had a great time doing it.


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