These coporate gigs are nice, when they happen. We got bought out for the day by the Fontaine Outpatient Center in Harwich, MA. They had a grand “re-opening” picnic event where they basically coerced people to show up with free hamburgers/hot dogs, ice creams and kettle corn. The event ran for 3 hours.
They did a postcard mailing to around 20,000 people on Cape Cod. They were expecting about 300 people, but it’s almost impossible to make that amount of full size bags in 3 hours. Instead we cut the bags in half and made (300) 3 oz. bags (see the photo below). This worked out great because we got mostly older people coming by and a regular big bag would’ve been too much for them. They basically paid us ahead of time to make that amount – we just popped and gave away bags to anyone who wanted one. We hit it right on the money, when 4 o’clock rolled around we had a few bags on the table and a couple of employees grabbed that last few. We also got to stuff our faces with a bunch of hamburgers and ice creams bars for free. Not a bad gig when you can get them.
Velma’s ‘Wicked Delicious’ Kettle Corn is located in Buzzards Bay, Massachusetts. We travel with our popcorn machine to different locations in the New England area.
We’ll show you our Kettle Corn recipe. Feel free to burn a couple of your own pots and pans at home while trying to recreate it without a popcorn popper. It’s not easy!
Want to start your own kettle corn business? How does being your own boss in an all cash business grab ya? We’ve written a 60 page ebook which goes into detail on what you’ll need and where you’ll find it!
Looking for a popper in your area? Skiddaddle on over to our Kettle Corn Directory to find someone who pops local to you. Are you a kettle corn vendor? G’wan over there and add your link. It’s free! Note: It’s not updating at the moment, I gotta fix the stupid directory software.
Here’s a new spot for the 2014 season – the Sharon Farmers Market at the Cresent Ridge Dairy (in Sharon, MA). We’ll be here every Saurday from 10 am – 2 pm, all the way till the end of October. We were looking to rework our popping schedule last year and tried a bunch of different farmers markets. We discovered this market at the end of the season and gave it a whirl for the last 3 weeks in October. It was a brand new market that started that year and we weren’t sure how well it would pan out. We did descent traffic for an end of the season market so we’re back this year to see what happens. At the moment it’s keeping pace with our Framingham location, and we’ve been there for 7 years. We’ve noticed a sort of sales curve for the season – our best week is usually the first week of August in all of our locations. If Sharon fits this curve, we should be doing pretty well later in the year.
The layout looks pretty good. It’s on a main road with good visibility. The Cresent Ridge Dairy has been selling ice cream from this location for years, so plenty of people naturally come here. Groups of people were still showing up at 2 o’clock to get ice cream when we started to break down. The owner agreed to sell some bags inside their store during the rest of the week, we ended up selling 2 of them before we left the parking lot because we were out of stock.
You’ll find some farmers markets tucked away in obscure spots and it’s totally up to the market manager to drive traffic. Many of these types of places can end up up doing poorly. The Sharon farmes market has a ton of things going for it. They also have a marketing team promoting the farmers market itself. Haven’t seen that anywhere else, so we’re impressed with the effort they’ve put into making it work.
In addition, you can pet some cows and goats out back. It’s a whole legit dairy farm operation so it’s kind of a neat place to explore, hang out and get some crazy yummy ice cream.
Again – boy do we love doggies! Fun event – good crowd. We did very well this year – so early in the year too. This is the same spot where we do our best business, the Sudbury Wayside Inn. Later in September we’ll be back for the colonial event. That’s when we go nuts!
It’s the start of our 2014 season! We speak to Vivian and Raquel, a pair of super fans who have been buying from us for years at the Framingham Farmers Market. The last few years this has been a very good event, but this years rain has been a major damper on attendance and profits.